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The Italian Ministry of Foreign Affairs and International Cooperation inaugurated the #WeAreItaly #StayTunedOnIt campaign, for the worldwide promotion of the vitality and creativity of Italian in the days of Coronavirus

Andrea Bocelli, Uto Ughi, Tiziano Ferro, Nicola Piovani, Paolo Fresu, Ada Montellanico, Nek, Andrea Griminelli, Rita Marcotulli, Fabrizio Bosso and many other Italian artists have joined the initiative, releasing videomessages to invite the rest of the world to keep in touch with Italian culture. Furthermore, the campaign will share the many initiatives put in place in these critical days by the Italian cultural institutions, to provide to Italian and worldwide audiences alike exclusive moments of virtual entertainment.

To showcase the image of a Country capable of producing and releasing high-quality culture and entertainment, the Ministry of Foreign Affairs and International Cooperation will continuously collect and share new videos and exclusive content through the dedicated website, its social channels (including Youtube) and diplomatic network of Embassies, Consulates and Italian Institutes of Culture

Let us highlight for you all the web culture offered by museums and archeological parks, libraries and archives, festivals and theaters, the world of cinema and of live-shows, radio and publishers (such as Istituto Luce, Cineteche of Milan and Bologna, Salone del Libro, Pinacoteca of Brera, MAXXI and many more) that are all showing an extraordinary ability to “occupy” the social networks with creativity and quality.